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DATA / 2026-09

Search market share: read the market country by country

A September 2026 snapshot, not a live counter. Compare four regions without confusing observed market share with your website’s potential.

Worldwide

Statcounter · September 2026 · All platforms
EngineObserved share0–100% scale
Google89.94%89.94%
Bing5.29%5.29%
Yahoo1.36%1.36%
Yandex1.30%1.30%
DuckDuckGo0.74%0.74%
Baidu0.44%0.44%

Six leading entries; not normalised to 100%. Smaller categories are not shown. Statcounter ↗

France

Statcounter · September 2026 · All platforms
EngineObserved share0–100% scale
Google88.16%88.16%
Bing5.47%5.47%
Yahoo2.75%2.75%
Ecosia1.34%1.34%
Qwant0.86%0.86%
DuckDuckGo0.84%0.84%

Six leading entries; not normalised to 100%. Smaller categories are not shown. Statcounter ↗

United Kingdom

Statcounter · September 2026 · All platforms
EngineObserved share0–100% scale
Google91.39%91.39%
Bing6.08%6.08%
Yahoo1.32%1.32%
DuckDuckGo0.65%0.65%
Ecosia0.30%0.30%
Yandex0.22%0.22%

Six leading entries; not normalised to 100%. Smaller categories are not shown. Statcounter ↗

United States

Statcounter · September 2026 · All platforms
EngineObserved share0–100% scale
Google85.19%85.19%
Bing9.89%9.89%
Yahoo2.64%2.64%
DuckDuckGo1.75%1.75%
Yandex0.33%0.33%
Ecosia0.12%0.12%

Six leading entries; not normalised to 100%. Smaller categories are not shown. Statcounter ↗

What these figures measure

Statcounter uses its website network and search-engine referrals. This is not a census of every search, a query-volume count or a complete measure of AI-answer usage. Coverage, platform and territory matter. Review the provider’s methodology before comparing it with another study.

Statcounter — methodology ↗ · Download the values as CSV

Statcounter Global Stats · CC BY-SA 3.0. Data may be revised during the first 45 days after publication. The CSV reproduces displayed entries; the comparison graphic below selects Google only.

Google: Worldwide 89.94%, France 88.16%, UK 91.39%, US 85.19%. Statcounter, September 2026.
Statcounter · September 2026 · CC BY-SA 3.0.

Turn the comparison into a decision

The table is a reason to examine the engines your audience actually uses. It is not a rule for mechanically allocating a budget. Compare your own qualified visits, countries and landing pages using equivalent dates and definitions. An engine missing from this abbreviated table is not necessarily irrelevant to your business.

Values reviewed on 1 October 2026. A new period requires another source check; this page does not simulate automatic updating.